Let us preface this by saying: you don't already need to know what AdWords is. You may have never heard of Google Adwords until you ran across this web site. That's ok, we are going to explain it all in detail. Remember, this is AdWords for Beginners!
As stated by Google themselves: With AdWords, you create your ads, then your ad appears on Google.
- You create ads and choose keywords, which are words or phrases related to your business.
- When people search on Google using one of your keywords, your ad may appear next to the search results. Now you're advertising to an audience that's already interested in you.
- People can simply click your ad to make a purchase or learn more about you. You don't even need a web page to get started.
Here is our simple explanation of what Google Adwords is. For anyone to make a legitimate dollar online, there needs to be an exchange of money for a product or service. Any other way of making money online is not legitimate and could be called a scam. This rule applies on or off the Internet. Microsoft exchanges products for money, so does any other legitimate business in the world. You are not going to be involved in the product itself, but only in how the transaction is made. You will do all of this without creating your own product, or storing someone else's product. That is the beauty of this business. The only thing you are going to be doing is: matching the right buyer with the right seller. That's it! Then, you are paid for your efforts to make that sale. The better you are at matching the right buyer with the right product, the more you get paid. Here is a diagram:
You can see from the diagram above, you are like a matchmaker for the people and the businesses that are searching on Google for a product or service. They search for a product online, they run into one of your ads for that product they are searching for, and click on your ad. Your ad takes them to the web site that offers them exactly what they are looking for. If they buy the product you directed them to, you are paid.
That is a very simple way to look at this business. Our job, during this training course, is to teach you how to do what we just explained, effectively. We will teach you the right products to promote, and how you will find the right people that are looking for that exact product that you chose. We will show you how to do all of this and maximize your profits in the process.
You see, there are a lot of so called Adwords Guides out there. The problem is, if you do not learn all the steps of the process, like you do here, you will end up spending a lot of money trying to promote your products. With this training course, you will learn how to spend as little as possible, and gain a lot from your efforts. This is knowledge you can't get anywhere else, with any other program.
In the next chapter, you are going to learn the anatomy of an Internet search. This will start you out at the foundation of how all of this works.
Below, is your first video of this program. This video will explain what Google Adwords is. Click on the play button on the screen to play the video!
After watching the video, click on the button below to continue to the next chapter.
AdWords(TM) is a Trademark
of Google Inc., Mountain View, California.
AdWords For Beginners is an independent consulting firm, and is not affiliated with Google.